With the first Rockage festival coming up this weekend, Grand Fanali Presents has released a trailer for the festival that gives the South Bay a first look at its retro-gaming-meets-electro-music style. Watch it below.

The all-ages festival, Saturday and Sunday at the San Jose Woman’s Club, will feature over 50 old-school arcade games on non-stop free play. But it also features nearly two dozen bands and DJs, who’ll perform throughout the festival both days. Some are indie rock acts, like Sacramento’s Tera Melos, Kepi Ghoulie and the Slackers’ Vic Ruggerio. But many play chiptune, the electronic-music subgenre that incorporates the 8-bit music of Game Boys and other gaming systems. The Bay Area has become a hotbed for chiptune—not too surprising since it spawned the video-game culture that chiptune idolizes—and some of the chip acts that will perform at Rockage include the Glowing Stars, A. Rival, Crashfaster, DJ Doctor Popular and more.

For those who’ve never heard chiptune, the trailer offers some quick flashes of what the music sounds like.

Click here to view the embedded video.

Even this sampling, however, doesn’t give the full range of what chip music can be. The Glowing Stars, for instance, play guitars and drum on stage, along with a Game Boy—thanks to Lizzie Cuevas’ songwriting and Matthew Payne’s skill with arrangements, it basically sounds like indie-rock with a layer of Nintendo-type electronics. Crashfaster, on the other hand, makes sublime video-game-inspired synth soundscapes, although he recently added a full band to his live sets, as well. A. Rival’s most recent release was a drum-and-bass tribute to Teenage Mutant Ninja Turtles.

Rockage runs from noon to 10:30pm Saturday and Sunday at the Woman’s Club in San Jose. Single-day tickets are $20 at the door; two-day passes, $30.

Andy Kuntz remembers when arcade games suddenly became the hottest nostalgia item in Silicon Valley. It was during the dotcom boom, when the coin-op craze was gone and seemingly forgotten, and home consoles already ruled the video-game industry.

Kuntz and his brother, Chris, were running T Minus One, a company that rents, sells and services arcade games and pinball machines around the Bay Area. They had seen their business model shift dramatically as interest in classic arcade games dwindled. But nobody had counted on the impact all those hours and quarters spent in arcades had made on the new tech workforce.

“These startup companies were just giving money away,” says Kuntz. “You had all these nerds who had grown up playing Ms. Pac Man, and now they had a ton of money to spend. All of a sudden they’re making $80,000, $90,000 a year, and they’ve got all this money to blow. They didn’t go buy sports cars. They bought games.”

Kuntz has long been bringing arcade games and pinball machines to California Extreme, the coin-op gaming convention now in its 16th year in Silicon Valley. And he will also be bringing games to Rockage, the first Bay Area festival to combine old-school gaming with chiptune, or chip music. This underground subculture born  from video-game nostalgia incorporates the sounds and themes from classic games, and is often played on actual video-game equipment, usually Game Boys.

Held at the Landmark Ballroom in San Jose Saturday and Sunday, Feb. 11-12, the event will feature 20 bands and 50 classic arcade games on nonstop free play, as well as 10 console setups.

The live music lineup combines indie-rock headliners like Tera Melos, Slackers’ lead singer Vic Ruggiero and Kepi Ghoulie with several acts that have come out of the Bay Area’s thriving chiptune scene.

“If I had to pick a spot for something like this, it would have to be Japan or here,” says Kuntz of Rockage. “This is where it all started. This is where Atari and all these companies were born.”